Gutsy Goals

Gutsy Goals is a goal-setting book for people who are tired of systems that punish a bad day. It's built on gears, not willpower: a downshift is not a failure, and the one rule that changes everything is simple — never miss twice. I've run it on myself daily for years; the weight chart and the business both keep the receipts.

The book arrives this fall. How it works is the book's job to teach — that's why it's a book.